Social Media Ads

Today, social networks allow massive campaigns with high segmentation capacity according to various socio-cultural parameters, including territorial ones. If a permanent presence is important for the creation of recognition and esteem for the organization, the creation of campaigns with specific objectives allows to achieve traffic goals with a low investment.

Advertising on Facebook and Instagram can be considered simple or with increasing degrees of sophistication, allowing the insertion of mailing lists captured in various ways on the site or in field actions, as well as the creation of retargeting campaigns to people who have visited your site in the past.

There is also the possibility of implementing a Facebook store, allowing posts with marked products and simplified purchase processes.

The amount of information that social networks collect about their users is well known, which then allows advertisers to fine-tune their targeting and show their posts only to groups of people who are interested in them in the first place.

Campaigns on social networks, whether Facebook and Instagram, aimed at the end customer, or Linkedin, more appropriate for B2B, allow you to make the organization and its proposals known, as well as drive traffic to the site, preferably to specific landing pages.

The integration of Facebook IDs and LinkedIn IDs on various pages and buttons of the site allows you to create ad sets according to different stages of a potential customer's engagement with the brand, or simply to promote a new visit to keep the relationship alive.

Make posts and stories with product tags for your store on Facebook. If your followers click on the tag, they will automatically be taken to a checkout page to complete their purchase.